The products will be available at Ulta starting in April.
Beyoncé Knowles-Carter announced that her hair care brand, Cécred, will be available at Ulta starting April 6. In a video on Instagram, she showcased a custom Vivienne Westwood gown and safety pin earrings. The singer's long honey blond hair was styled in loose waves, complemented by shimmery gold eye shadow and a nude lip. Knowles-Carter emphasized inclusivity in hair care, aiming to break stereotypes and offer products for all hair types. She has a history of wearing Westwood designs, including during her tours in 2018 and 2023.

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